Brokerage

RealTrend, Inc. is a well-established, successful, full service real estate brokerage serving clients in the Central Florida market. In a highly competitive market, it can be difficult to select the right commercial real estate firm. Experience, performance and a complete spectrum of services are available at RealTrend, Inc. Our motto is to “provide extraordinary service, leadership, and innovative marketing to achieve results for our clients.” Our approach is strategic rather than merely a transaction, that is, we can assess a client’s entire real estate portfolio and requirements on a company-wide scale. We strive to create partnerships for success.

Landlord Representation

RealTrend, Inc. will provide services for office, retail and industrial leasing and subleasing. Our service package includes: Property Evalution Understanding your real estate portfolio and the property is the first step to finding the right tenant for your property. Our staff will take a complete inventory and checklist of all the features your property has to offer. Market Position Identification of your property’s position in the current market place will help us position the property for maximum return on investment. Marketing Plan Once we have a clear understanding of your property and the position in the market, RealTrend will provide a customized comprehensive marketing plan that includes:

• Goals, Objectives and Strategies
• Target Identification
• Marketing Campaign
• Marketing Budget

Tenant Negotiations When negotiating a new tenancy lease or renewing an existing one, both the Landlord and the Tenant seek terms that protect their own interests. By understanding the terms of a proposed lease AND having the knowledge of additional terms available, we can ensure that we protect the interests of our client in all negotiations. Tenant Build-out RealTrend will work directly with Tenants and Landlord to guide them with all their needs for build-out. That includes selecting an architect, permitting guidance and even moving day. Follow-up Our strategic partnership with all our clients is long term. The work does not end when the transaction is complete. RealTrend prides itself on creating long-term partnerships with our clients and continued follow-up is key to that success.

Tenant Representation

RealTrend, Inc. will provide services for relocation, expansion, consolidation, and subleasing. Our service package includes:

Market Research

RealTrend's strategic philosophy starts with identifying the needs of our client. Once those needs are identified and expansions are needed, our staff will undertake comprehensive research on the areas under consideration. This research can often be used in assisting our clients identify their position in the market.

Strategic Site Selection

Choosing the perfect location can be a daunting task for some customers. It requires an expansive network and industry knowledge. RealTrend, Inc. has over 17 years experience in providing site selection services.

Municipal Incentive Identification and Negotiations

Many times during relocations and expansion, cities, states and counties have job creation incentives. RealTrend will assist our clients with the qualification and application process.

Transaction Negotiations

When negotiating a new tenant lease or renewing an existing one, both the Landlord and the Tenant seek terms that protect their own best interests. By understanding the terms of a proposed lease AND having the knowledge of additional terms available we can ensure that we protect the interest of our client in all negotiations.

Build-out

RealTrend will work directly with Tenants and the Landlord to guide them with all their needs for a build-out. That includes everthing from selecting an architect to permitting and moving day.

Post Occupancy Services

Our strategic partnership with all our clients is long-term. The work does not end when the transaction is complete. RealTrend strives to create long-term partnerships with our clients and continued follow-up and post occupancy services are key to that success.

Marketing

Whether we are representing a seller or a landlord, effectively marketing your asset is key to maximizing your return on investment. A comprehensive marketing plan will be tailored specifically to your property.

Internet Marketing

With increased competition, the need to gain access to information quickly is paramount to success in today’s global economy. Businesses, site selectors and brokers are our partners in marketing your property. RealTrend uses the following Internet mediums to expose your property to the world:

• RealTrend Web Site
• Loopnet
• Total Commercial
• Metro Economic Development Commission
• Central Florida Commercial Real Estate Society
• Costar

Signage

Effective property signage markets your property to local businesses looking to relocate.

Brochures & Flyers

Print and electronic information provides potential buyers or tenants with additional information on your property.

Print Media Advertising

Central Florida has a number of viable and productive print publications that are targeted to businesses looking for commercial real estate. A few of those are: Commercial WorldWide, Orlando Business Journal, Central Florida Business, Lifestyle’s magazine, Florida Commercial Magazine as well as local advertising in the Orlando Sentinal and the West Orange Times.

Canvassing

Canvassing is a cold calling technique that is used to pass out flyers on your property to targeted areas or businesses.

E-News

E-News is a bimonthly or monthly newsletter that is e-mailed to our partners, prospects and clients in the real estate industry. The newsletter focuses on the most up to date information on our listings, news stories and general information about RealTrend.

Public Relations

Another effective tool in promoting your business and/or your property. RealTrend staff have the ability to create professional public relations articles and news releases for any purpose.

Property Acquisition

With thousands of properties on the market in Central Florida, locating a property that is right for your business can be a difficult and time consuming task. Many businesses often make the mistake of trying to find a property themselves and waste hundreds of hours calling on each property and viewing properties that they loose valuable time focusing on their own core competencies. At RealTrend, we understand that time is money and we can offer a depth of experience and knowledge about the current market and the properties available. Many times our staff can find the not so obvious perfect match for your business.

Why go it alone when you can leverage the time, resources and skills of an experienced broker? Contact us today and we can exclusively represent you free of charge, as our commission is typically included in the brokerage commission offered by the seller.

Our service package includes:

Market Research

RealTrend's strategic philosophy starts with identifying the needs of our client. Once those needs are identified and expansions are needed, our staff will undertake comprehensive research on the areas under consideration. This research can often be used in assisting our clients identify their position in the market.

Strategic Site Selection

Choosing the perfect location can be a daunting task for some customers. It requires an expansive network and industry knowledge. RealTrend, Inc. has over 17 years experience in providing site selection services.

Municipal Incentive Identification and Negotiations

During relocations and expansion; Many times, cities, counties and states have job creation incentives. RealTrend will assist our clients with the qualification and application process.

Transaction Negotiations

When negotiating to purchase property, both the Buyer and the Seller seek terms that protect their own interests. By understanding the terms of a purchase contract AND having the knowledge of additional terms available we can ensure that we protect the interest of our client in all negotiations.

Build-out

RealTrend will work directly with you to assist with build-out. That includes everything from selecting an architect, to permitting and moving day.

Post Occupancy Services

Our strategic partnership with all ofour clients is long-term. Our work does not end when the transaction is complete. RealTrend strives to create long-term partnerships with our clients and continued follow-up and post occupancy services are key to that success.

Property Disposition

RealTrend, Inc. will offer our clients professional expertise and knowledge with the marketing and disposition of commercial real estate. We pride ourselves on providing compressive and tailored marketing plans to strategically assist our clients. Our service package includes:

Property Evaluation

Understanding your real estate portfolio and the property is the first step to finding the right buyer for your property. Our staff will take a complete inventory and checklist of all the features your property has to offer.

Market Position

Identification of your property’s position in the current market place will help us position the property for maximum return on investment.

Marketing Plan

Once we have a clear understanding of your property and the position in the market, RealTrend will provide a customized comprehensive marketing plan that includes:

• Goals, Objectives and Strategies
• Target Identification
• Marketing Campaign
• Marketing Budget

Negotiations

When negotiating property both the buyer and seller seek terms that protect their own interests. By understanding the terms of a contract AND having the knowledge of additional terms available we can ensure that we protect the interest of our client in all negotiations.

Build-out

RealTrend will work directly with buyers to guide them with all their needs for build-out. That includes selecting an architect, permitting guidance and even moving day.

Follow-up

Our strategic partnership with all of our clients is long-term. Our work does not end when the transaction is complete. RealTrend prides itself on creating long-term partnerships with our clients and continued follow-up is key to that success.

Consulting Services

RealTrend has the expertise and experience to provide a wide spectrum of consulting services. We can provide competitive pricing and quality products to take your business to next level.

Strategic Plan

A Strategic Plan is a way of communicating a company’s goals and objectives internally to their employees and externally to the customer. If you are reorganizing or just tightening up your existing plan, RealTrend can provide a scope of services that best matches your needs.

Location Analysis

Do you need an unbiased third party to assist you in making a decision? Whether you are in the due diligence period or have selected several locations, we can handle the due diligence for you. RealTrend has the expertise to analyzing a location and the land development and permitting process to provide recommendations and provide assistance during the land development process.

Other Services include:

• Business Planning
• Economic Development & Redevelopment
• Project Management